About Me

18 Bill Sipper speaking at BevNet FBU Conference

William Sipper

In 2003, I co-founded Cascadia Managing Brands.  I am a current Managing Partner.  At our company, we have helped many brands including ones that you have heard of like Zico Coconut Water, Hint Water, C2O Coconut Water, Steaz, Carvel, Snapple, Nantucket Nectars, Naked Juice and many more.

Before creating Cascadia, I was the COO at New Leaf Brands.  I was also the Executive Vice President of Marketing at Ultimate Juice Company where I worked on brands such as Naked Juice, Fantasia, and Zeiglers Apple Cider.

Prior to Ultimate Juice, I served as President and Chief Operating Officer for Robert Kennedy Jr.’s environmental charity, Tear of the Clouds. Our goal was to raise money for environmental charities by selling consumer products.  We raised over $1,000,000 for environmental charities. Our quest could not have been possible without Bobby, Chris Bartle, and James Stevens.

I am active in my community and spent 18 years on the Advisory Board for The Walden Woods Project and 2 terms on the Board of Directors of the National Osteoporosis Foundation.