| by williamsipper | 1 comment

Retail & Grocery: Amazon.com, Inc.

In only 24 years, Amazon.com Inc. has evolved from a little online bookstore to the most extensive digital retailer in the world. Generating $177.9 billion in net sales from its over 300 million users in 2017, it is a giant in many markets, including retail and groceries. As the company remains true to its four […]

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| by williamsipper | 1 comment

Amazon’s Strategy Changed the Marketplace

Strategy And Your Brand Amazon has been a game changer in the digital marketplace where it has redefined the customer experience. Traditional brands are fighting to stay relevant as they compete with new, digitally experienced companies.Your brand needs to understand Amazon’s strategy. Prime, Amazon’s membership program, is helping to accelerate its forward momentum.  Over 40 […]

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